1550 Brand is a streetwear brand built on the idea that any of us — ALL of us — can reach the top if we keep going. The brand’s founder, my husband John Petersen, originally from St. Thomas, U.S. Virgin Islands, created the brand to encourage the Overcomers. The Dreamers and the Doers. Everything about the brand and its products is aspirational and inspirational. It’s more than just streetwear. It’s a movement.